Design thinking is a process of divergent thinking. Divergent refers to a thought process used to come to many possible solutions rather than one correct answer, or convergent thinking. Traditional teaching has focused on analytical ideas and correct answers but in today’s world of technology, anything analytical or data driven can be found though the internet and its many resources. Lets teach each other how to think and problem solve, not how to memorize.
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CSA is a matter of big farms with small organic "gardens" or medium sized farms selling to co-ops and grocers. CSA is designed to distribute risk. By having consumers pay upfront for their annual share; farmers no longer explicitly rely on a successful harvest to profit. Pain point? - Farmers are currently seeking shareholders by word of mouth with 1980s style websites or non-existent marketing.
Everyday we are faced with choices: the choice to wake up in the morning, drive or walk to school and even whether to go to class. More finitely, should we take notes with a pen or pencil? Should I be writing this blog and should you be reading it? The choices we face routinely are endless. Often we take the freedom of choice for granted. More importantly, the choices we make determine our future. Opportunity cost, indecision, regret, and comparison all factor in choices we make.
When thinking of ideas to launch, improving on existing ideas automatically takes a capitalism approach to business. If you can make a cellphone 20% more receptive to 4G service you may look good on paper, yet really aren't changing consumer behavior. Consumers may see this as strictly marketing and no different than the next product. Chasing trends will never set you apart or ahead of competition - this becomes a battle of marketing. The best marketing is a product that sells itself. Create something that doesn't yet exist and be not only the first to market, but the last mover.
Continuously, the LaunchCats, as an organization, are being asked to help design, promote and execute events for faculty, and other organizations at Montana State University. Often, an idea to present to a body of students is proposed. Something a speaker may feel inspired by or strongly about. The pitfall comes when empathy for the student is overlooked.
Featuring 240+ high school students from every corner of Montana, The Jake Jabs College of Business & Entrepreneurship, the MSU Blackstone LaunchPad and the LaunchCats helped organize and inspire big thinking for our future thought leaders. For a day long workshop, excitement and collaboration swept the student by surprise.
In a university setting, it can be tricky to acquire the 20 second attention span of college students. Often, students are not looking to the school for more ways to learn and engage themselves but rather looking for ways to get away from the education system. How do we instill motivation in students to own their education and look for opportunities? This would be our first idea to tackle.
Starting a business can be an intimidating concept and uneasy process. Before anyone considers starting a business we suggest entertaining these 7 questions every entrepreneur must answer. Industries are constantly changing and these ideas should be addressed consistently, not just once. Additionally, no idea is a bad idea. Ideas evolve to become viable.
The social market is on the forefront of transactions in the 21st century. This is great, but forces a long term commitment many businesses may have trouble keeping. Lets dive into the architecture of both social markets vs money markets regarding employees.
Personal growth and progression are developed when a student is vulnerable, creativity is a correlation of curiosity and a simple idea is capable of changing the world. The LaunchCats platform is an education revolution allowing freedom and identity in a white wash academia.
Every effort marketers make to break through the clutter of other advertising is just more clutter. Because of today’s relentless advertising impression, culture has become clutter. Marketing is nothing but persuasion in an oversaturated industry in which consumers are no longer engaged.